What's your Dream?
This is the new student recruitment theme for
the Pasco Hernando Community College.

We needed to show a wide array of course offerings, a fair amount of text, and a long
list of phone numbers
in this piece.
I chose a compelling photo of a young woman as my central image,
and everything else
was designed to run subordinate to that.

Good design should clearly lead the eye
from where you want it
to start, through the information you want it
to absorb, and then to
end up where you
want it to finish.